The BLUCREW way

Approach

THE NICHE FOCUS YOU NEED

We may not be the world’s largest provider of HR services, but we have a genuine talent for understanding the aviation industry, your company and your people. Above all, we find the right local solution to fit your reality in the global marketplace and source people who possess the specific skills you demand and can deliver your idea of excellence. With our portfolio of brands, Blucrew understands your business as only a niche staffing organisation can, but offers the global reach, insight and time savings you would expect from one of the world’s largest HR services.
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HOW DO WE CREATE THAT EXPERIENCE?

Customers are won and lost every day on the basis of good or bad interactions. A good service experience is no longer a check box on the road to development. It’s a strategic approach that affects your bottom line. We follow these steps when we create that extra experience.
Step 1: RESEARCH

DIVE RIGHT IN

As an aviation specialist with deep industry expertise and focus, we first get an understanding of the business objectives you’d like to achieve. We then do the research to understand what you and your clients want.
Step 2: STRATEGY

GET TO THE SWEET SPOT

With research in hand, we then look to find the sweet spot—the intersection between your business goals, the people who are supposed to reach them and your users' needs. This forms the strategy that serves as the foundation for the set-up phase.
Step 3: SET-UP

CREATE A GOOD EXPERIENCE

Through an industry best-practice set-up, our process and people create a service experience that’s not just usable but one that your passengers will want to use and keep on using.
Step 4: IMPLEMENTATION

DELIVER

We provide a complete range of front-end services. Next, we often work with our clients' internal process to bring our product to life. By providing support with front-end ready models, we ensure a smooth transition to your existing product.
Step 5: FOLLOW-UP

MAKE SURE

We know that 68% of customers stop buying a product or service because of an attitude or feeling of indifference towards them by one or more persons representing the company.
We make sure that this doesn’t happen to you and that your customers keep coming back.